Siemens DIGITAL ACADEMY: A TRAINING PROGRAM FOR TALENT ATTRACTION AND EMPLOYER BRANDING

NEEDS

Create a format to attract young talents and to boost innovation within the company​ trying to accelerate the digital change.

 

Activities

During a plenary event in the Italian Siemens headquarter, 150 talents coming from many Italian universities take part in a game-based assessment and only 30 ones are selected to become part program: 8 modules to go through the Siemens world, 8 project works to gain experience in direct contact with the Siemens managers.

  • Concept, general organization and management

  • Website creation and communication

  • Talent attraction and engagement

  • Talents selection in partnership with Siemens

  • Academy topics decision and sessions coordination

  • Selection of guest managers as external relevant speakers

  • Selection of the locations and events production in partnership with Siemens

3 editions, starting from 2017.

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GUEST speakers

  • Amir Baldissera, Ceo Experenti

  • Alessandro Barardi, Data scientist Unicredit

  • Giulia de Martini, Head of research at TheFabLab

  • Matteo Forgiarini, Business intelligence consultant

  • Giuseppe Mayer, CDO Armando Testa

  • Emanuele Quarin, Digital and Lean Trasformation Director EMEA Electrolux

 
Emanuele Quarin, Digital and Lean Trasformation Director EMEA, Electrolux

Emanuele Quarin, Digital and Lean Trasformation Director EMEA, Electrolux

“A project like this, where 3 players, a Startup, a Company and a University work together is something that connect the world of HOW to do things and the world of how they should be done. It’s important to set up a meeting between students and managers, as the former discover what awaits them in the world of work, while the latter try to improve their ability to be communicative effectively.”

 
Michele Guidi, Former Student PoliMI and Technical sales support Professional, Siemens

Michele Guidi, Former Student PoliMI and Technical sales support Professional, Siemens

 

“The academy has been a different point of view on the problems of modern industry, showing us what could be possible solutions.”

 
Letizia Mascheroni, Head of Talent acquisition & employer branding, Siemens

Letizia Mascheroni, Head of Talent acquisition & employer branding, Siemens

“The idea was to get students in contact with the company through real project work, making them come into action. What we are looking for in Siemens are people who can make a difference, we are looking for FUTURE MAKERS. To be a Future Maker, there is nothing better than trying and get in action.”

 

Locations

 

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